Some background on a well-known jingle
May 18th, 2009 by Dave StudinskiThe Intel, Corp. jingle, or “bong” as they call it, supposedly plays every five minutes somewhere on Earth.
Who says branding is dead?
That bong – four of them, actually – represents the four syllables in the company’s “Intel Inside” slogan, a Globe and Mail report explores.
Humming yet? There’s actually a fifth bong … *giggle* … in [...]